A Whole New Mind

The reason A Bryan Photo is awesome?
The guys in this photo.
I'm so blessed by the people that have chosen to work with my company. They are all constantly striving to make the experience better for every A Bryan Photo client. They also enrich my life with their perspective and insight. Every Monday morning we have a production meeting where we talk about our weekends and everything that we have to do in the upcoming week. We also take time to talk through anything we have learned or read recently. I'm always amazed with the ideas presented and decided that I want them to share with you (my fellow blog readers) some insights they have been learning.
Jeremiah was telling me about a cool book he read while at the beach last week and asked him to share it on the blog. Take it away, man:

When it comes to writing about books, the options are typically to write a review (what you thought about the book) or a summary (what the book was about). This will look a bit more like a short summary.
"A Whole New Mind" is a book by Daniel H. Pink based on how our way of thinking must change in order to keep up with a changing world. Pink has previously written books about the changing employment structure - more people working on a short-term, project basis, rather than 45 years at the same job. "A Whole New Mind" refers back to these changing employment roles and the way we must think about them.
His thesis is basically that
A) our economy and world are changing....
B) the way they are changing is from an analytical-based, Left-Brain type thinking...to a more creative, Right-Brain centered train of thought...
C) as "Abundance, Asia, and Automation" take simple tasks overseas (or automate them), developed economies (America/Europe/Japan) are left with a need for people who can see the big picture. Performing simple tasks well is no longer enough to guarantee a job for life...the ability to synthesize information and understand the results are the new skills to pursue.
Much of the book is spent discussing the 'six senses' central to this new way of thinking - design, story, symphony, empathy, play and meaning. Pink does an admirable job of reviewing these various attributes and relating them to our changing world...this section has a lot worth thinking about.
If you have much interest in business or the consequences of living in a flat world (an inter-connected world), "A Whole New Mind" is definitely worth reading. In the meantime, take a break to draw a picture or write a poem and try developing that Right-brain...(we actually wrote "experimental poetry" before our production meeting yesterday...it was a disaster, but at least we tried).
Labels: A Bryan Photo Team, Business, Thoughts


































